HAUTE ELAN | MODLIST LAUNCH

MODLIST - 'The global destination for modest fashion'.

I was recently invited to the launch of the Haute Elan website - Modlist at their gorgeous modern HQ and showroom in Chelsea, aaas. MODLIST is your NOW go-to hub for modest fashion.

There is some stock available exclusively at the boutique / HQ in London, I highly recommend popping in to browse the collection and meet their lovely team. You'll notice that the place smells amazing thanks to a healthy spritz of Scents Of Paradise, they have the yummiest smelling room scents and wax melts- @scentsofparadiseuk.

The new platform www.modlist.co includes curated collections from the high street and international fashion brands, such as, ASOS, Uniqlo, Mango, Joseph, Gucci and a selection of over 150 global designers and boutiques selecting their finest modestly fashionable prices and placing them at your fingertips. 

As well as appealing to the modern Muslim market,(estimated to be valued at $484bn by 2019), MODLIST also speaks to the style conscience woman. MODLIST is not just for those struggling to find suitable modest fashion from the mainstream retail markets but it's for everyone who simply wishes to dress elegantly. MODLIST provides access for global fashion brands to this evolving market.

My beautiful blogger friend @ASmaBdrr and I wearing Kimono print Abayas by Ayah El Elif for the event. I love the middle eastern silhouettes with small details of the far east. I'm also in love with the luxe vibes that these abayas give, I seriously felt like a princess.

Haute-Elan's main focus is on providing luxury fashion from emerging global designers, bringing modest fashion into the mainstream and providing you with the latest trends. One of my favoured features is the ability to browse all of the collections by trends. 

The team work with brands globally to bring YOU the best in modesty. they have a huge range of products and designers, a few of my favourite up-and-coming modest Abaya designers include: Asta Creations, Endemage, Shellzy Design.

Entertainment

On the night we all had the chance to enjoy muscle relaxation by the glorious Urban Massage team - @urbanmassage. The team were so professional, that they even picked up on a back issue I had without  me mentioning it to them.

The Secret Spa team ensured we were all looking our best by giving us Made In Chelsea standard manicures. they cater for private functions and for those winter days when you don't feel like leaving the house. @secretspauk provide their services to many celebrities too- thank you for my pretty nails, natural I went for oxblood.

... and of course we had one another, I have honestly met some of my  closest friends and followers from these launch parties.

Another feature I absolutely value the daylights out of is the fact they have an eveningwear edit. So, you know when you get invited to that killer showstopper wedding?, You're a hijabi, and you just cannot for the life of you find that long sleeved, full length get- me-married-to-your-son-aunty kind of dress?, yeah we all have them right? This website is a huge,huge game changer to prevent those moments, check out these babies out of eveningwear:

So now you can check out your favourite bloggers picks. The bloggers with profiles on the site include; Myself, the beautiful Queen Of Sabba, lifestyle blogger Zara Azi, hilarious YouTuber Manoosa, celebrity make up artist Maryam Taqi, Dina Torkia and many more.

Sponsors

So as attendees we received two amazing goodie bags jam packed with treats. A cosmetic one from The Vintage Cosmetic Company (@thevintagecosco) with some of the best eyelash curlers and fake eyelashes (Kitty lashes) I have ever laid eyes on along with other treats. The second from various sponsors containing: Popchips - @popchips_uk, Mi-in Lashes - these eyelashes are super light weight and natural looking, in fact I think I'm going to do a separate post on them (@miin_lashes). 

A special thank you to the caterers at the event - Halal Eat - @halaleat who filled all of our tummies with delicious Arabian goodness. Anybody who knows me, knows that these pink / red sausages  are my favourite things to snack on - I don't even eat red meat that often... but these are to die for. If you check out the link on their name you will see that they have launched a halal fast food delivery service! Super, super, handy especially when travelling to different cities in the UK.

I had such a lovely time at the launch of Modlist, I hope you enjoyed my coverage of the launch and that you make use of this valuable resource.

Follow them on Insta for your daily dose of inspiration 

@hauteelan | @modlist.co